The Blinder Group
helping media companies maximize revenue through effective sales of their multimedia assets


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Answers to all your questions about what we do.

The Advertiser Workshop

The Internet is not as complicated as we are led to believe. In truth, the same basic "tried and true" marketing practices we have used in our businesses over the years, can be applied to this new medium today.

Due to astronomical advances in it's inherent technology; and, tremendous growth in it's use, many advertisers feel that the Internet is like a "parade marching, at double time ... passing them by. "A common perception is that "they are watching form the sidelines as others get rich from the bounty's of 'Cyberspace'."

"The Advertiser Workshop" will show your advertisers that these perceptions could not be farther from the truth!

"The Advertiser Workshop" is a powerful, dynamic, information filled program, showing the your advertisers that there's still tremendous opportunity for all on the World Wide Web. Opportunities are limitless for business growth, development of new customer bases, and increased marketing capabilities. And most importantly, Mike Blinder brings all of these "high tech" concepts down to earth, so everyone can understand them.


"The Advertiser Workshop" topics include:

  • A basic overview on the workings of the Internet.
  • Online Marketing applications your advertiser can deploy.
  • The truth about E- commerce
  • How your advertisers can be found on the Web
  • World Wide Web marketing trends
  • How your advertisers can work with local media to make the Web work for them!

"The Advertiser Workshop" will also feature your latest multimedia offerings, so the attendees can get an idea of what local, online advertiser opportunities are available. However, the workshop never appears "sales oriented." The attendee leaves with powerful knowledge and good ideas (using your multimedia product offerings) for using the Web to grow their own business.'


View example workshop materials used in various markets
Click on an image below to view as Adobe Acrobat® PDF.

sample invitation sample invitation sample invitation sample invitation   video


The Blinder Group
Tampa Offices: 6139 Fjord Way
New Port Richey, FL 34652 USA
(727) 847-2464 ~ (727) 847-5959 (fax)
profit@blindergroup.com

SPEAKING PROGRAMS, seminars and workshops

CONSULTING/TRAINING: Strategic Planning ~ Basic Sales Training
Multimedia Sales Training ~ Assisted 4-Legged Closing Calls

inquire now ~ case studies ~ clients ~ who we are ~ home

"Truly the best seminar I have attended in a very long time!"
  Jeff Byrd, Publisher
  Tryon (NC) Daily Bulletin

"Blinder's sales team training was exactly the message I wanted them to hear. The ad reps were taught that the Web is all about audience, not about technology. They were made to feel empowered about their growing online audience as a complement to their print offerings."
  Bruce Faulmann
  VP Advertising and Sales
  Tampa (FL) Tribune

"We were quite happy with the initial results - good advertiser acceptance along with some significant new revenue on the books. This is just the beginning of making our local search an integral part of our online strategy. They helped us secure more than $180k in new revenue, in just one week of joint sales training/closing calls."
  Conan Gallaty, Online Director
  Sarasota (FL) Herald-Tribune