The Blinder Group
helping media companies maximize revenue through effective sales of their multimedia assets


Click to read about
Mike Blinder's book


mikeblinder.com


MIKE BLINDER IS SPEAKING IN YOUR AREA.
Mike Blinder Speaking
Click for programs, schedule and sample videos.


Blinder FAQs
Answers to all your questions about what we do.

MIKE BLINDER
President
Tampa
(917) 865-4827

BARBARA WICKMAN
Senior Associate
San Diego
(619) 203-6166

JANE BRUCE
Associate
Tampa
(813) 310-0417

FRANK DORF
Associate

RON WELBY
Associate

CHARLIE PONGER
Associate

KEVIN McCRUDDEN
Consultant
New York, New York
(631) 431-6198




CONSULTING/TRAINING

~ The "Multimedia Master Class"
Starting with the basics of the Web, to how to craft the best solutions, the Multimedia Master Class will offer proven methods that enable and empower traditional advertising salespeople and managers to offer online products for big dollars.

~ "Street Fighter" Basic Sales Training

Turn your sellers into "Street Fighters!" We can train the novice as well as the seasoned salesperson on the skills and systems to help them close more business! Attendees will learn techniques in building better customer rapport, uncovering customer needs, identifying new prospects, closing more effectively, and establishing time management skills.

~ Assisted, "4-Legged" Sales Training/Closing Calls
No one has made more money for media companies than the Blinder Group! This is due to our vast knowledge of proven multimedia strategies, as well as a firm belief that the best method to teach a media salesperson how to sell is show them how to do it! That is why the Blinder Group offers "in the car" sales call training, which guarantees new revenue for you!

~ Strategic Planning Workshops
The Blinder Group will consult and provide insights on media program development, pricing, packaging, competitive challenges and sales infrastructure. We will show through "best practices" how other media properties are making money. And, then assist in crafting your offerings.


The Blinder Group
Tampa Offices: 6139 Fjord Way
New Port Richey, FL 34652 USA
(727) 847-2464 ~ (727) 847-5959 (fax)
profit@blindergroup.com

SPEAKING PROGRAMS, seminars and workshops

CONSULTING/TRAINING: Strategic Planning ~ Basic Sales Training
Multimedia Sales Training ~ Assisted 4-Legged Closing Calls

inquire now ~ case studies ~ clients ~ who we are ~ home

"Before his arrival the sales reps were lukewarm on the program ... now all we hear from them is 'when is he coming back?'!"
  Ed Feldman
  Director of Advertising
  South of Boston Media Group

"We see a great deal of benefit from the assistance in planning, training and sales deployment offered by the Blinder Group for our client media property. The results tell the story."
  Vance Gorke
  Vice President Business Development
  Planet Discover

"Not only did they assist in crafting the offering, but the '4-legged' calls they performed with our reps proved to be most successful in getting our traditional sales reps 'on board' with the program. Even after the Blinder Group left we continued to make sales, reached our goal and signed contracts for over $100,000 in new, local classified-based revenue."
  Mayer Maloney, Publisher
  Bloomington (IN) Herald-Times