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MARK CORBETT
Associate/Sales Trainer
Tampa, FL
profit@blindergroup.com
(727) 847-2464

Mark Corbett

Mark Corbett’s strategic ability to shape new digital solutions for small- to medium-sized businesses (SMBs) coupled with his natural sales skills, enables him to successfully conceptualize and execute new product launches that generate new revenue streams and measurable ROI for Blinder Group clients. Through his career with Gannett and the New York Times Company, Mark has created programs to increase sales and new accounts through development of various media programs and client needs-based digital solutions.

Mark started his career as the Automotive Online Sales Manager at The Courier-Journal where he led his team to increase their Cars.com client base by 40% in one year while maintaining a 92% client retention rate. His team exceeded their digital revenue budget 17 out of 19 periods and won 2 national Cars.com awards for their sales and marketing achievements. Mark also led The Courier-Journal in successfully launching and selling Legacy.com and their real estate initiatives as well as apartments.com.

As the Classified Manager of the New York Times Regional Group Mark led, trained and motivated advertising directors, classified managers and sales teams across 14 sites in the development of multimedia solutions for SMBs that generated significant new revenue for all properties. These solutions included: classified verticals, video, Yahoo BT, search, mobile, email and rich media. By driving these campaigns with the local teams the group was able to meet and exceed $7 million+ annual digital budget. Mark visited the sites frequently and supported the sales management and teams on 4-legged calls with each new program launch.

Mark has trained newspaper sales staff to implement solution mapping – determining the right product mix to address SMB’s needs. He has educated these clients on digital media with trends, metrics, success stories and planned marketing to meet their business needs, all of which he now shares with Blinder Group clients and their local advertisers.


The Blinder Group
Tampa Offices: 19606 Eagle Crest Drive
Lutz, FL 33549 USA
(727) 847-2464 ~ (727) 499-7410 (fax)
profit@blindergroup.com


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"What made Mike's program so successful was the sales staff buy in to Mike and his "man on the street" mentality. The sales staff felt that Mike was able to relate to them and their customer needs. ...without Mike's outside influence I am sure the program would not have been as successful."
  Don Bailey
  Ad Director
  Savannah Morning News


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"Before his arrival the sales reps were lukewarm on the program ... now all we hear from them is 'when is he coming back?'!"
  Ed Feldman
  Director of Advertising
  South of Boston Media Group


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"Mike is a no-nonsense type of guy who is aggressive and delivers what he promises. And one of the true visionaries in our industry."
  Robert Granfeldt Jr.
  VP, Consulting Services
  Morris DigitalWorks (Augusta, GA)