The Blinder Group
helping media companies maximize revenue through effective sales of their multimedia assets


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Mike Blinder's book


mikeblinder.com


MIKE BLINDER IS SPEAKING IN YOUR AREA.
Mike Blinder Speaking
Click for programs, schedule and sample videos.


Blinder FAQs
Answers to all your questions about what we do.

MIKE BLINDER
President
Tampa
(917) 865-4827

BARBARA WICKMAN
Senior Associate
San Diego
(619) 203-6166

JANE BRUCE
Associate
Tampa
(813) 310-0417

FRANK DORF
Associate

RON WELBY
Associate

CHARLIE PONGER
Associate

KEVIN McCRUDDEN
Consultant
New York, New York
(631) 431-6198




Grow your top line with effective on-site consulting and sales training from The Blinder Group.

Choose from strategic planning, and dynamic, classroom training; or have the Blinder Group ride with your sales reps to close guaranteed new business for your media property! The bottom line is: We will tailor a program that will make you money!

The Blinder Group provides:

~ The "Multimedia Master Class"

Starting with the basics of the Web, to how to craft the best solutions, the Multimedia Master Class will offer proven methods that enable and empower traditional advertising salespeople and managers to offer online products for big dollars.

~ Sales Survival Training

We can train the novice as well as the seasoned salesperson on the skills and systems to help them close more business! Attendees will learn techniques in building better customer rapport, uncovering customer needs, identifying new prospects, closing more effectively, and establishing time management skills.

~ Assisted, "4-Legged" Sales Training/Closing Calls

No one has made more money for media companies than The Blinder Group! This is due to our vast knowledge of proven multimedia strategies, as well as a firm belief that the best method to teach a media salesperson how to sell, is show them how to do it! That is why so many media companies take advantage of our "in the car" sales call training, which guarantees new revenue for you!

~ Strategic Planning Workshops

The Blinder Group will consult and
provide insights on multimedia program development, pricing, packaging, competitive challenges and sales infrastructure. We can reveal through "best practices" how other media properties are making money. And, then
assist in crafting your offerings.


The Blinder Group
Tampa Offices: 6139 Fjord Way
New Port Richey, FL 34652 USA
(727) 847-2464 ~ (727) 847-5959 (fax)
profit@blindergroup.com

SPEAKING PROGRAMS, seminars and workshops

CONSULTING/TRAINING: Strategic Planning ~ Basic Sales Training
Multimedia Sales Training ~ Assisted 4-Legged Closing Calls

inquire now ~ case studies ~ clients ~ who we are

"Even after the Blinder team left we continued to make sales, reached our goal and signed contracts for $100,000 in new, local online revenue!"
  Mayer Maloney
  Publisher
  Bloomington (IN) Herald-Times

"Our attendees found Mike's session on 'Packaging for Profit!' to be insightful and very informative. Mike is an excellent speaker who received consistently high ratings from our attendees."
  Melinda Condon
  Director of Meetings
  and Conventions
  PA Newspaper Association

"We were quite happy with the initial results - good advertiser acceptance along with some significant new revenue on the books. This is just the beginning of making our local search an integral part of our online strategy. They helped us secure more than $180k in new revenue, in just one week of joint sales training/closing calls."
  Conan Gallaty, Online Director
  Sarasota (FL) Herald-Tribune